Impact Stories

June 28, 2017

IEG Sponsorship Report

After launching its University Partnership Program in 2015, UC Berkeley's approach to fostering campuswide partnerships has garnered national attention. Read more about the launch of UC Berkeley's UPP initiative, how it works, and what's coming for the campus in the near future. 

June 7, 2017

University Partnership Program

UC Berkeley students holding Under Armour sponsored yoga matLast Thursday, June 1, marked the official launch of the campuswide Under Armour apparel partnership. The day started with the inaugural Wellness Celebration hosted by Recreational Sports, where over 300 plus students, faculty, staff and community members celebrated by sweating it out to Zumba, tai chi and yoga.

April 11, 2017

UC Berkeley News

With state support down and campus enrollment numbers increasing across college campus’s, universities are now pursuing creative partnerships with companies to help offset costs. Among a handful of universities pioneering these broad relationships is UC Berkeley’s University Partnership Program (UPP).

University Partnership Program

UC Berkeley and Peet's Coffee, founded in 1966 in Berkeley’s Gourmet Ghetto, have agreed on a 10-year, $8 million partnership that will support the university’s commitment to enhancing the educational experience of UC Berkeley students while benefiting campus programming. Read the official annouce

Wall Street Journal

Peet's at the UC Berkeley Den, photo credit Eric Kayne for the Wall Street JournalCompanies often pay colleges for the right to sell sweatshirts or pour coffee on campus. Read more about how UPP and other schools are increasingly looking to leverage those deals into internship slots, sponsorships for food pantries and other projects.

University Partnership Program
What started as a proposal for the 2015 Big Ideas@Berkeley competition to address results from a 2014 Undergraduate Experience Survey administered at UC Berkeley, won the contest and would eventually lead to the launch of the Financial Literacy and Economic Justice Conference (Flejcon).

March 29, 2017

University Partnership Program

Cloey Hewlett moderates the CAA Alumnae Career Advancement Panel

On Tuesday, March 28, the Cal Alumni Association (CAA) hosted their inaugural Alumnae Career Advancement panel. The event included a networking reception and panel discussion on the unique barriers to career advancement women face, particularly in male-dominated industries.

March 13, 2017

University Partnership Program

When one thinks of a college party, water bottles and hydration stations don’t exactly come to mind. University Health Services' (UHS) PartySafe@Cal, a student organization focused on improving party culture by reducing problems related to alcohol, is trying to change that perception with the help of  Berkeley’s recent UPP partner, Brita.

December 16, 2016

University Partnership Program

The University Partnership Program team and official campus partners, Sungevity and Bank of the West, participated in this year’s 30 Days of Gratitude series hosted by Recreational Sports. A set of community events were held between November 7-December 9 and included a social media challenge, the Do Something Good clothing drive, and a holiday-themed Family Dinner.

December 7, 2016

University Partnership Program
Launched in the summer of 2014, the UC Berkeley Food Pantry was created to provide emergency supplemental nutrition support to any university undergraduate or graduate students in need. Since opening, they have been visited over 5,000 times.

November 28, 2016

University Partnership Program

Bank of the West Campus Branch in ASUCThe Bank of the West Campus Branch is now open on the first floor of the MLK Jr.

September 20, 2016

Berkeley News

Berkeley-Brita LogosBrita, the nation’s largest water filtration brand, is joining UC Berkeley in a combined effort to increase campus sustainability efforts while offering students and the broader campus community healthier beverage choices. Learn more about our Brita partnership.


University Partnership Program

Check out our Brita Frequently Asked Questions for more information about this partnership.

September 8, 2016

Berkeley Rec Sports

Students trying out the new RSF cardio equipmentJust in time for the fall semester, students and the campus community can experience all new cardio equipment at the Recreational Sports Facility (RSF) and Memorial S

September 7, 2016

Bank of the West

Sather GateA total of 11 UC Berkeley students worked this summer at the bank in roles ranging from technology to finance to human resources. As their internships ended last month, they shared their experiences in insightful “exit interviews” that may help future interns.

August 1, 2016

University Partnership Program

Check out our Communications category Frequently Asked Questions for more information about this potential partnership opportunity.

May 11, 2016

University Partnership Program

Under Armour and Cal Athletics logoCheck out our Under Armour Frequently Asked Questions for more information about this partnership.

April 22, 2016

Cal Athletics

The University of California, Berkeley and Under Armour® (NYSE:UA) today announced a new, 10-year agreement that will benefit both the athletic department and the greater campus community. Under Armour Founder and CEO Kevin Plank joined Director of Athletics H. Michael Williams to introduce the partnership between of one of the country’s most prestigious collegiate athletic programs and the global leader in performance footwear and apparel. Learn more about our Under Armour partnership.

UC Berkeley News

Beginning in July 2017, Under Armour will exclusively design and supply footwear, apparel and equipment for Cal Athletics as well as clothing for club sports, employ Berkeley student interns and graduates and give exclusive product discounts to campus departments. Under Armour and Berkeley also will collaborate on philanthropic and social responsibility programs.

March 11, 2016

University Partnership Program

Sungevity TeamSungevity, the Official Solar Partner of UC Berkeley and first partnership secured through the University Partnership Program, recently supported the College of Environmental Design (CED) by serving as a platinum sponsor of the 2016 CED Soirée.