Under Armour, Berkeley's official outfitting partner, collabortates with campus groups to launch Berkeley Miles for Meals, a fitness challenge encouraging students, faculty, staff and alumni to collectively walk, hike, run, roll or bike 150,000 miles between April 4 and May 3.
April 4, 2018
March 12, 2018
The University Partnership Program (UPP) is pleased to announce the appointment of Amy Gardner as the next executive director of University Business Partnerships & Services (UBPS).
February 8, 2018
February 6, 2018
It’s 8 am on a Saturday and bandsmen are already on the field, tuning their instruments and making last minute adjustments to their upcoming halftime performance.
December 13, 2017
This fall staff from Recreational Sports, University Health Services, and the University Partnership Program, along with undergraduate and graduate student representatives, collaborated with Under Armour to launch the Berkeley Active Lifestyle Fitness Challenge.
December 5, 2017
We recently welcomed Bank of the West, the official bank of UC Berkeley, and Peet’s Coffee to the University Partnership Program (UPP) in recognition of their overall alignment with the university’s mission and values. The partnerships help fund student programs across campus, and Peet’s and Bank of the West will also provide significant merit- and need-based scholarship funds.
December 4, 2017
October 3, 2017
August 30, 2017
Bank of the West has opened its doors to more international students this semester as its partnership with UC Berkeley continues to offer financial literacy training and accessibility to students. In addition, the bank has funded many programs, including 24 student scholarships, the financial literacy program and the UC Berkeley Food Pantry.
June 28, 2017
After launching its University Partnership Program in 2015, UC Berkeley's approach to fostering campuswide partnerships has garnered national attention. Read more about the launch of UC Berkeley's UPP initiative, how it works, and what's coming for the campus in the near future.
June 7, 2017
Last Thursday, June 1, marked the official launch of the campuswide Under Armour apparel partnership. The day started with the inaugural Wellness Celebration hosted by Recreational Sports, where over 300 plus students, faculty, staff and community members celebrated by sweating it out to Zumba, tai chi and yoga.
June 1, 2017
Initially announced in April 2016, California's partnership with Under Armour® officially begins today with a launch that marks a return to tradition for the Golden Bears and expanded opportunities for the Cal community. The 10-year agreement is the first outfitting partnership launched in the Under Armour family that features a comprehensive, campuswide relationship
April 11, 2017
With state support down and campus enrollment numbers increasing across college campus’s, universities are now pursuing creative partnerships with companies to help offset costs. Among a handful of universities pioneering these broad relationships is UC Berkeley’s University Partnership Program (UPP).
UC Berkeley and Peet's Coffee, founded in 1966 in Berkeley’s Gourmet Ghetto, have agreed on a 10-year, $8 million partnership that will support the university’s commitment to enhancing the educational experience of UC Berkeley students while benefiting campus programming. Read the
Companies often pay colleges for the right to sell sweatshirts or pour coffee on campus. Read more about how UPP and other schools are increasingly looking to leverage those deals into internship slots, sponsorships for food pantries and other projects.
March 29, 2017
On Tuesday, March 28, the Cal Alumni Association (CAA) hosted their inaugural Alumnae Career Advancement panel. The event included a networking reception and panel discussion on the unique barriers to career advancement women face, particularly in male-dominated industries.
March 13, 2017
When one thinks of a college party, water bottles and hydration stations don’t exactly come to mind. University Health Services' (UHS) PartySafe@Cal, a student organization focused on improving party culture by reducing problems related to alcohol, is trying to change that perception with the help of Brita.
December 16, 2016
The University Partnership Program team and official campus partners, Sungevity and Bank of the West, participated in this year’s 30 Days of Gratitude series hosted by Recreational Sports. A set of community events were held between November 7-December 9 and included a social media challenge, the Do Something Good clothing drive, and a holiday-themed Family Dinner.